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Official Australian stockist
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Vitamin C is an effective antioxidant, brightens the skin tone and reduces signs of ageing. In its pure form, Vitamin C is unstable in water. Magnesium Ascorbyl Phosphate (MAP) is a water-soluble derivative of Vitamin C. The Ordinary Magnesium Ascorbyl Phosphate 10% is more stable in water but it is less potent than direct L-Ascorbic Acid.
It is compatible with water but higher concentrations cannot be offered in a low-viscosity serum format and requires emulsification to form a cream. This formula is a light cream that offers 10% pure MAP (very high solubilized concentration).
Aside from the general benefits of pure Vitamin C, MAP has been shown to offer specific skin brightening benefits, more so than other derivatives of Vitamin C (Note: some brands offer "powder" formulations that offer up to 15% MAP. Such powders would offer less direct availability of MAP as compared to an emulsion such as this formula which has solubilized the complete 10% concentration of MAP. It is extremely difficult to solubilize higher concentrations of MAP in non-powder formulations).
We suggest this product be used within 12 months after opening.
Aqua (Water), Coco Caprylate/Caprate, Magnesium Ascorbyl Phosphate, Isodecyl Neopentanoate, Plukenetia Volubilis Seed Oil, Dodecane, Disteardimonium Hectorite, Polyglycerol-3 Diisostearate, Polyglycerol-3 Polyricinoleate, Glycerin, Hexamethyldisiloxane, Terminalia Ferdinandiana Fruit Extract, Tocopherol, Sodium Chloride, Phenoxyethanol, Chlorphenesin.
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Vitamin C is an effective antioxidant, brightens the skin tone and reduces signs of ageing. In its pure form, Vitamin C is unstable in water. Magnesium Ascorbyl Phosphate (MAP) is a water-soluble derivative of Vitamin C. The Ordinary Magnesium Ascorbyl Phosphate 10% is more stable in water but it is less potent than direct L-Ascorbic Acid.
It is compatible with water but higher concentrations cannot be offered in a low-viscosity serum format and requires emulsification to form a cream. This formula is a light cream that offers 10% pure MAP (very high solubilized concentration).
Aside from the general benefits of pure Vitamin C, MAP has been shown to offer specific skin brightening benefits, more so than other derivatives of Vitamin C (Note: some brands offer "powder" formulations that offer up to 15% MAP. Such powders would offer less direct availability of MAP as compared to an emulsion such as this formula which has solubilized the complete 10% concentration of MAP. It is extremely difficult to solubilize higher concentrations of MAP in non-powder formulations).
We suggest this product be used within 12 months after opening.
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Adore Beauty Acknowledges the Woiwurrung language group of the Eastern Kulin Nations as the Traditional Owners of the land our Customer Fulfillment Center and Head Office conduct our business operations on. We would like to extend that Acknowledgement and Respect to all First Nations People and Elders across Australia as our parcels travel across their land, air and water. We recognise First Nations Peoples continuous relationship and connection to Country and at Adore Beauty we commit to treading lightly on the land our parcels travel. We pay our respects to Elders past, present and future.
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